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Home » Google says it’s sorry for push alert on BAFTA N-word fiasco that included slur

Google says it’s sorry for push alert on BAFTA N-word fiasco that included slur

By News RoomFebruary 24, 2026No Comments2 Mins Read
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Google says it’s sorry for push alert on BAFTA N-word fiasco that included slur
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Google has apologized for publishing a news alert on the recent N-word outburst at the Bafta awards that outrageously included the slur.

The post promoted an article about an audience member with Tourette’s shouting the N-word during the Sunday ceremony and included text inviting readers to learn more — using the slur in uncensored form.

Google said the language was a mistake and occurred because its safety filters failed to catch the word.

Google said its system recognized a euphemism for an offensive term on several web pages and accidentally applied the offensive term to the notification’s text.   

The tech giant added that its system recognized a euphemism for an offensive term on several web pages and accidentally applied the offensive term to the notification’s text.   

“We’re deeply sorry for this mistake. We’ve removed the offensive notification and are working to prevent this from happening again,” a Google spokesperson told The Post on Tuesday, noting the system error didn’t involve artificial intelligence.

On Sunday night, John Davidson — a Tourette’s activist who has the syndrome himself — was seated in the BAFTA Awards audience when he involuntarily shouted the N-word while Michael B. Jordan and Delroy Lindo were onstage in London.
The co-stars of the film “Sinners” were there to present the award for Best Visual Effects when Davidson made the outburst.

Instagram content creator Danny Price spotted the post and spread it even more widely in a message of his own lampooning Google for the error. 

“What an interesting Black History month this has turned out to be,” Price wrote on Instagram. 

On Sunday night, John Davidson — an activist who raises awareness about Tourette’s and who has the syndrome himself — was seated in the BAFTA Awards audience when he involuntarily shouted the N-word while Michael B. Jordan and Delroy Lindo were onstage in London. The co-stars of the film “Sinners” were there to present the award for Best Visual Effects when Davidson made the outburst.

Davidson later said he was “mortified.”

News alerts gone wrong have landed other tech giants in hot water. 

Apple last year suspended an AI feature that summarized alerts for news and entertainment apps after it went rogue spewing false headlines.

baftas Business google racial slurs tourette
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